According to estimates, In 2022 Apple Music Subscribers count as of Jun’22 is 98 Million . Since its 2015 launch, Apple Music has grown to become the second-largest music streaming service in the world, after Spotify, the market leader.
Still leading the market is Spotify.
While 19 percent of all music streaming customers are on Apple Music, which was launched in 2008, Spotify continues to dominate the industry with a 35 percent subscriber share. Financially speaking, this meant that the Swedish business made 1.7 billion euros in total revenue in the third quarter of 2020 through only its Premium accounts.
Overall, music streaming has increased
Over the past ten years, music streaming has expanded significantly. The music industry’s primary source of revenue in 2019 was music streaming, which saw a 22.9 percent increase in revenue from 2018 to 2019 alone and generated 11.4 billion US dollars in sales globally. It was predicted that the coronavirus pandemic will cause the already rising consumption of digital music to rise even more in 2020 and 2021.
Apple Music Subscribers
16% of the market share for music streaming services is held by Apple Music.
Apple Music Subscribers accounts for roughly 16% of the global music streaming industry, per the most recent figures. Despite being a respectable figure, it is well behind Spotify in terms of popularity. However, only the numbers for the first quarter of 2021 are accurate for this information.
In contrast, Spotify currently has 32% of the market, demonstrating the competition between the two streaming services for users’ attention. The remaining market share is shared by Pandora, YouTube Music, Google, Tencent, and Amazon Music.